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Why Pakistani Cuisine Matters: Ahmad Shafiq Positions Local Flavors as Pakistan’s Global Voice

Founder & President of the Chefs’ Association of Pakistan, Ahmad Shafiq, has underlined the growing importance of Pakistani cuisine in international gastronomy, calling it one of Pakistan’s most powerful yet underutilized global assets. “Pakistani cuisine matters because it has the depth, diversity, and authenticity the world is looking for today,” Ahmad Shafiq said. He explained …

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It’s Time to Revive Our Culinary Heritage and Share Pakistan’s Flavors with the World

The Chefs’ Association of Pakistan (CAP), in collaboration with the College of Tourism & Hotel Management (COTHM), is set to celebrate Pakistani Cuisine Day on 20th November 2025. The purpose of this initiative is to revive Pakistan’s rich culinary heritage by showcasing traditional dishes from all provinces, some of which are on the verge of …

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